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Rocket Internet’s ‘Blitzkrieg’: JP Morgan Invests In Russian Fashion Site Lamoda; $40-80M Reported. Less than a month after JP Morgan put investments into two Rocket Internet-backed fashion sites modelled on Zappos — an undisclosed investment in Zalando and $45 million in Brazil’s Dafiti, the bank is taking an equity stake in a third Rocket Internet fashion business. Lamoda.ru in Russia, a site with 5 million unique users and 500,000 “loyal customers,” is apparently raising between $40 million and $80 million from the bank.

The news was announced by Lamoda itself, although the terms of the investment are only being reported by third parties. Lamoda, you might recall, played an infamous part in an embarrassing email last year from Oliver Samwer, one of the founders of Rocket Internet: in a letter to employees, he made detailed references to the mistakes Lamoda had made, as a cautionary tale for those not to be repeated in other markets. (Witness the fact that investment and other figures and wider business strategies are rarely, if ever, revealed.) Social Gaming, Dating Account For The Biggest Growth In Carrier Billing. Over the last year, we have seen some notable advances in mobile carrier billing — which lets people pay for services and content on their phones by charging it to their carrier bills: Google expanded its carrier billing services to music and more; Facebook joined the ranks of those offering it, and Amazon has a deal with a company that could help it potentially roll out such services, too.

(Noticeably absent is Apple; more on that below.) Now, data shared with TechCrunch by U.S. /German carrier billing company mopay provides a look at just how much money these kinds of services are making. Analysing data from some 4 million transactions across some 300 customers in 80 countries, between 2008 and the end of 2011, mopay says that traffic on mobile billing services has increased four-fold. And along with the traffic increase has been one in value. And on a wider scale, social media applications accounted for 5% of all carrier billing transactions. What’s bringing in premium spending? Maggie Lace Panel Dress - Dresses - All Clothing - Clothing. How It Works :: Merchants :: mopay.com. Shoes, Clothing, and More | Zappos.com.