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Innovative marketing strategy of Google: A case study. BAKHA's character in Anand's Untouchable: An Analysis. Mulkraj Anand gives an insider’s view of Indian society and its orthodox and superstitious mindset in his novel ‘Untouchable’. He was an Indian who had observed the Indian orthodox way of life and knew well how detrimental it was to the Gandhian view of equality and unity. An outsider would not feel the same empathy for a downtrodden Indian as Anand does. He is able to illicit the same from his readers who cannot help sympathizing with Bakha – Anand’s hero to stand against the curse of untouchability and discrimination.

Caste system is a curse and millions like Bakha in India have to bear it for their entire lives. No person is born inferior; it is the society and the people that impose limits by assigning roles and status. All are equal in His eyes, but for some people life is Hell for they were born in the wrong caste and the wrong class. Anand’s fury and dissatisfaction over an ugly caste system that brews nothing but hatred and discrimination is more than evident in his work.

Marketing Mix of Australian Retail Brand Coles. SWOT Analysis of Audi 2016 by Cheshnotes. Presented here is a SWOT analysis of Audi: Compared to most tier two luxury car brands, Audi’s position in the market has ascended rapidly. While the others struggled to gain a market share, Audi surged ahead faster. In key markets globally, it emerged as a powerful challenger for the top three – BMW, Lexus and Mercedes. Seems like Audi is bent on proving its mettle against its rivals in the Asian markets too. At number one in China, it aims to widen the sales gap between it and number 2 BMW faster. Audi is a subsidiary of Volkswagen. (Strengths): Distinguished brand imageLarge product portfolio with petrol, diesel and hybrid variants.Superior quality and safety features.Stylish looks.Investment in latest technologiesSponsorship of motor-sport and prestigious international sports events.Strong growth in Chinese and Asian market Audi has acquired a distinct brand image in the premium car segment.

Its Quattro technology was introduced some 35 years ago. (Weaknesses): (Opportunities): Fast Food Industry PESTEL Analysis - Cheshnotes. The popularity of fast food does not cease to increase. Despite the rising health consciousness in society, the industry has shown healthy growth. Behind it is the consumers’ love for fast food. Since 1970, the US fast food industry has grown rapidly. Its revenue has grown more than 30 times since then. The restaurants adopted healthier menus. Reputation has become important for two reasons. Fast Food industry Globally, the fast food industry generates more than $570 billion. Its size and presence make it an important part of the industry. (Political): The political factors affecting fast food industry can vary from country to country. (Economic): The recession influenced the fast food industry to some extent. Overall, economic factors are a very important influence on the fast food industry. (Social): Health and lifestyle trends also influence the fast food industry.

Moreover, the attack on junk food led to people adopting low calorie foods. (Technological): (Environmental): Legal: