An Open Letter To All TechCrunch50 2009 Star. Disclaimer 1: All site-related data found in this post comes from compete.com.
The company was kind enough to give us a “pro account” to help us research the O’Reilly book that we wrote called Complete Web Monitoring (thanks, you rock!). However, compete.com did not sponsor this post (nor did any company, for that matter). And yes, we know – compete.com numbers are simply estimates. Disclaimer 2: I (Sean) worked for Akoha as Community Gardener while we launched at TechCrunch50 2008; but I’m now doing metrics, web analytics, performance, and social computing consulting. The views found below are mine, and do not reflect those of Akoha in any way. 22 rules. When You’re a Hammer Everything Looks Like a Nail. Over the years I collected (or thought up) a series of short-hand phrases to remind me of life’s lessons that are applicable to business.
One of my favorite ones is “when you’re a hammer everything looks like a nail.” The definition is kind of obvious. We’re all biased by our backgrounds and tend to put forward solutions that our backgrounds suggest to us. It’s so common to go into meetings where somebody acts a certain way or has a certain point-of-view that leaves me thinking, “Hammer.