Key Issues to Consider when Evaluating Mobile CRM Solutions - Part 1 - CWR Mobility. This is the first in a three part series that highlghts the key issues a business should consider when evaluating mobile CRM solutions. Potential solutions should be evaluated in terms of how well they will complement your CRM environment, from the perspectives of your end users as well as your IT organization. This content is taken from Mobilizing Your CRM, a whitepaper which can be downloaded here. Users Need to Recognize Their CRM System on Their Mobile Device Mobile professionals are focused on business missions; technology and tools help them achieve those missions.
We Need to Leverage Our IT Investments IT managers and system administrators are challenged to find a balance between empowering users with the best IT solutions and keeping their IT infrastructure secure and manageable. Can a Single System Support a Choice of Devices? Next, Part 2 - How Intelligent Will It Be? It’s 3:00 AM. Do you know what your Sales Pipeline Velocity is? - CRM Software Blog - CRM Non.
Of all the things sales managers lose sleep over, pipeline velocity may be one of the least well defined. Out of the box, most CRM applications are pretty good at pipeline snapshots: what’s expected to close this month, next month, and so forth. But they usually aren’t so good at telling you how fast deals move through the sales pipeline. And if you don’t know how quickly your deals close (velocity), you’ll never know if your pipeline velocity is increasing or decreasing (acceleration). Fortunately, if you’re using Microsoft Dynamics CRM, you’re only a few steps away from serviceable measures of pipeline velocity and acceleration.
The good news is, the data may already be there, just waiting for you to discover what it has to tell you. Measuring Pipeline Velocity in Microsoft Dynamics CRM If you use Microsoft Dynamics CRM for sales management, chances are good you use the Opportunity record type to represent potential sales. Columns D, F and G are straight from Microsoft Dynamics CRM. Says Customer Experience Enters Top 10 CIO Technology Priorities for 2012. Egham, UK, April 24, 2012 View All Press Releases Analysts to Explore Customer Engagement, Mobile and Social CRM at Gartner Customer Strategies & Technologies Summit 2012, June 11-12, in London, U.K. CIOs ranked customer relationship management (CRM) as their No. 8 technology priority for 2012, according to a global survey of CIOs by Gartner, Inc.'s Executive Programs*. CRM moved up from the No. 18-ranked technology in 2011.
Additionally, Gartner’s 2012 CEO Survey** found that CEOs cited CRM as their most important area of investment to improve their business over the next five years. “The focus on the customer is increasingly important for business leaders, despite times of continued economic uncertainty and government austerity,” said Jim Davies, research director at Gartner. Gartner predicts that by 2014, refusing to communicate with customers via social channels will be as harmful to the relationship as ignoring their emails or phone calls is today. Contacts About Gartner Gartner, Inc. Mstei. Gartner: Customer Service Contact Vendors Struggling With Meaning of Social CRM. The release this week of Gartner’s Magic Quadrant for CRM Customer Service Contact Centers, which ties in with this month's theme at CMSWire of mobile CRM.
In this report, though, Gartner finds a market that is conflicted and fragmented, developing slowly and where business applications for the customer service and support (CSS) function are largely obsolete. It sounds pretty damning, and certainly what Gartner says in relation to the market context and how technologies are developing seems to indicate a set of technologies that have a long way to go. Before looking at the leaders in the Magic Quadrant for CRM Customer Service Contact Centers — notably Oracle Siebel, Oracle Right Now technologies, Microsoft, Pegasystems and Salesforce — let's see where the problems lie, and how Gartner sees solutions to those problems developing. Gartner, CSS Inclusion/Exclusion Criteria So how do you get into this quadrant in the first place? Execution Ability of CSS Vendors CSS Market Context. Solve Problems and Improve Customer Service with Enhanced Customer Insight. 5inShare You engage with your customers in a number of ways and those interactions provide important insight into how you should and shouldn’t do business.
In order to provide a superior experience for your customers, you want to make it easy for them to provide feedback, for you to quickly resolve problems when they arise, and to pay attention to how you can continue to improve their experience. Companies that don’t focus on their customers’ needs or desires will quickly become irrelevant. Customers that don’t have a good purchasing experience can easily find other companies to buy from – your competitors. There are many ways to capture customer feedback including the use of surveys on receipts, comment forms on websites, or keeping an eye on social media. This important data is out there and easy to collect if you make that a priority. . By Socius, CRM In the Cloud ie. CRM Online, CRM on-Demand - Microsoft CRM 2011 online on demand offering | CRM Blog. Cloud CRM becoming more and more popular The power of cloud computing in which IT software and services are delivered as on-demand information, applications, and services in homes or offices via PCs, laptops, or mobile devices.
In a recent Microsoft Partner presentation on “Cloud Power,” Microsoft cited some key statistics on the growth of cloud computing: By the year 2012, 20% of businesses will own no IT assets (Gartner, Jan. 2010).75% of IT managers reveal they are already utilizing or in the process of evaluating a cloud solution (IDC, June 2010).The cloud computing industry will grow at about 27% annually, which is close to 6 times faster than the growth of traditional, on-premises IT. In 2014, cloud computing spending will reach $55 billion per year (IDC, June 2010).
Microsoft Cloud offering Microsoft CRM 2011 online – their cloud CRM offering For more information watch the Webinar recorder below on “CRM in the Cloud“ Microsoft Dynamics CRM 2011 Evaluation Topics addressed include: Case Study: Microsoft Sharepoint 2010 For Internet Sites Standard - Copenhagen Airports. Copenhagen Airports (CPH) has a lofty goal: to be the world’s most attentive airport. To improve the passenger experience and increase revenue for airport retailers, CPH created a customer loyalty program and companion shopping website. CPH worked with Netcompany, a longtime technology partner, to build both websites using Microsoft SharePoint Server 2010 for Internet Sites and Microsoft Dynamics CRM. The CPH Advantage loyalty program has been a huge success, attracting 50,000 members in the first two months. CPH can offer passengers in the program a more personalized and efficient airport experience for parking, shopping, working, and traveling.
Also, CPH was able to increase retail revenues by 45 percent during the launch by making online shopping more convenient and targeting ads to travelers. SituationCopenhagen Airports (CPH) owns and operates the airports at Kastrup and Roskilde, Denmark, serving the Copenhagen metropolitan area. However, to do all this, CPH needed data. Big Data Can Be Terrifying, but You Will Get Over It. 4 Social CRM Strategy Secrets | Innoveer's CRM Insights. What’s your organization’s social CRM strategy? To date, many senior executives have classified anything “social” as a job for the marketing team and its customer-attraction campaigns. But relegating social CRM to just the marketing department would be a mistake. In fact, social CRM offers upsides for any customer-facing group.
But to see business benefits from social networks, you need to create a social CRM strategy. This doesn’t involve launching some new social CRM business group, but rather overlaying social practices onto your existing marketing, sales, service and team collaboration practices to facilitate better interactions not just between employees, but also with your customers. 4 Social Strategy Best Practices Based on Cloud Sherpas’ extensive CRM experience, we’ve identified these four best practices as the best place to begin: How Social CRM Changes Existing Approaches What do CRM projects look like after the addition of social CRM? Create a Unified Customer Front Learn More.
Warning. Simon Rhodes Twitter | Simon Rhodes Trending. Blogs. #CRM Roundup.